Digital Transformation
Traditional Marketing 
Custom Video Production From
Business Inc Online
Business Inc Online is your one-stop shop for professional web videos that are designed to engage and inspire your viewers. We understand that web videos can be a powerful marketing tool, which is why we create engaging and custom videos to capture the essence of your brand. Our pricing model is transparent, so you always know where your money goes. With our team's expertise in production and quality assurance, you can trust that our videos will make an impact on how viewers perceive your company.
Discover the Secret to Unlock Maximum Conversion with Online Marketing Strategies!
At Business Inc Online, We specialize in animated video content for businesses of all sizes. Our team of experienced animators and content writers are passionate about utilizing the power of video to help companies deliver their messages more effectively and engage with their target audiences.
Facts…
We have a production team that understands the advanced techniques of cinematography and works creatively combined with experienced editors and animators who bring life to your videos.
70% of marketing professionals report video converts than any other medium.
Replacing an image with a video in your content increases conversions by 12.62
Animated explainer videos increase conversion by 20%.
Including a video on your website homepage can increase conversion rate by 20% or more.
I can go on and on...
Almost 5 billion videos are watched on Youtube every single day… and Over 400 million people spend at least one minute on social network’s video platform each month, with more than 75 million people doing so each day.
100 hours of videos per day are watched on Facebook.
All these proves one thing...
VIDEO CONVERTS AND CONVERTS REALLY MAD!
Our Video Services
At Business Inc Online, we understand your business and audience in order to create tailored video content that will help you reach your goals.
Our experienced team will work with you every step of the way to ensure that your brand's message is conveyed when viewers watch the video.
Our Video Service Includes:
Our Video Process
We specialize in creating top-quality videos for your business. We understand how marketing and media work together in today's highly competitive landscape, and the importance of having a strong video presence to showcase your business.
Once we understand the unique needs of each individual client, we will brainstorm ideas and create a storyboard around it. We will come back with 2-3 different storyboard options for you to choose from so that you get exactly what you are looking for.
We bring professionalism, reliability, and creativity to every production while offering great rates that fit within your budget. Our goal is to create a product that satisfies your expectations, raises the bar in your industry or field, and leaves a lasting impact.
We are an experienced editing team that specialize in seamlessly piecing together amazing videos and graphics. At our editing suite, we will help you create a stunning visual masterpiece that accurately conveys the message you want to deliver and is reflective of your brand identity and style.
Distribution Solutions is an innovative video distribution agency with experience in delivering the right video to your target audience. We will help make sure that your video is delivered to the right channels, giving you maximum exposure and effectiveness.
Frequently Asked Questions
What is the price of creating a video?
Please see our packages for prices, or feel free to contact us for a tailored package.
How much work do you require form us?
Our storyboard process involves close collaboration with our clients to ensure that the end result meets their expectations and conveys their messages clearly and effectively.
Can we be involved in the editing process?
We provide editing services using the latest technology to ensure you get the best final product. Whether it's a book, document, or website content, our team of experienced editors has all the knowledge and tools needed to help you bring your ideas to life.
Will you provide video equipment?
We have all the filmmaking, photography and videography equipment you need to create stunning visuals. We have a wide range of cameras, audio equipment, lighting setups, lenses and accessories – all of which are available at competitive prices.
In which locations do you offer your services?
We specialize in all your general contracting needs! From bathrooms and kitchens to roofing and painting, we can handle it all. We pride ourselves on being reliable and trust-worthy, and our attention to detail will make sure that the job is done right.
Are you COVID compliant when making videos?
Yes. We take the safety of our customers and employees very seriously and strictly adhere to all government guidelines when carrying out any work. We understand the importance of health and safety for everyone, which is why we always make sure to follow all regulations.
Our Experts are Ready to Help!
Connect with one of our Local Experts today and discuss your requirements. Free advice.
Want to connect with a marketing expert? Dial in!
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Video Marketing: A Complete Guide 2022
In today's digital world, video marketing has become an essential tool for businesses to promote their products and services effectively. Video marketing is the process of creating and sharing compelling videos with the aim of promoting a brand, product, or service. As more and more people are consuming video content, businesses are turning to video marketing to reach their target audience and engage with them in a meaningful way. Video marketing is an effective way to increase brand awareness, generate leads, and convert prospects into customers.
However, creating a successful video marketing campaign requires careful planning, creative thinking, and execution. This blog post will provide insights into the world of video marketing, including the benefits of video marketing, types of videos used in marketing, and best practices for creating and promoting videos. Whether you are new to video marketing or looking to enhance your current video marketing campaign, this blog post will provide you with valuable information to help you achieve your marketing goals.
What is Video Marketing, and How Does It Work?
In today's digital world, video content has become an essential part of any successful marketing strategy. Video marketing is an innovative way to promote your brand, products, and services by creating engaging video content that resonates with your target audience. This type of marketing allows businesses to connect with their customers on a more personal level, and it's proven to be highly effective in increasing brand awareness, driving website traffic, and boosting sales.
But what exactly is video marketing, and how does it work? Put simply, video marketing is the use of video content to promote and market your business. This can include anything from product demos and how-to videos to brand storytelling and promotional ads. Video marketing can be used across various platforms, from social media channels such as YouTube and Instagram to your website and email marketing campaigns.
What Our Client Says
Why is Video Marketing So Powerful?
In today's digital age, video marketing has become an incredibly powerful tool that can help businesses establish a strong online presence, increase brand awareness, and drive customer engagement. As consumers become increasingly reliant on digital platforms for their daily needs, video marketing has emerged as a highly effective way to connect with audiences and communicate key messages in a more engaging and compelling way.
1.
Video Marketing Builds Trust
Video marketing has become a powerful tool for businesses to build trust and credibility with their target audience. With the rise of social media and online platforms, videos have become an increasingly popular medium for businesses to communicate their message with potential customers. By creating engaging and informative videos, businesses can establish themselves as industry experts and provide valuable insights that can help customers make informed decisions. Videos also provide an opportunity for businesses to showcase their products or services in action, helping to build trust and confidence in their brand. Furthermore, video marketing can help businesses connect with their audience on an emotional level, building a deeper and more meaningful relationship that can lead to increased loyalty and sales.
2.
Video Marketing Improves SEO
Video marketing has become an essential part of any digital marketing strategy. It is not only a powerful tool for engaging with customers but also improves search engine optimization (SEO). The use of videos on a website helps improve the user experience, keeping visitors on the site for a longer duration. This increased dwell time signals to search engines that the website has valuable content resulting in better search engine rankings. Including relevant keywords in video descriptions and titles helps boost the visibility of the content in search results. Additionally, videos are highly shareable, increasing the chances of backlinks and social shares, which are vital factors in SEO ranking. Video marketing is a cost-effective way to improve SEO while providing an engaging experience for customers.
3.
Videos Encourage Social Shares
In today's digital age, video content has become an essential tool for businesses to connect with their target audience. Videos have proven to be a powerful medium to encourage social shares, as they are engaging, visually appealing, and can convey complex ideas in a short amount of time. Videos can be shared across various social media platforms, increasing their reach and visibility. By creating compelling video content, businesses can leverage the power of social sharing to reach a broader audience, generate leads, and increase brand exposure. Additionally, videos provide an excellent opportunity to showcase a company's products or services, build trust with customers, and establish a strong brand identity. Overall, incorporating videos into marketing strategies can be an effective way to encourage social shares and ultimately drive business growth.
4.
It Boosts Sales and Conversion Rate
In today's fast-paced world of e-commerce, boosting sales and conversion rates is essential to the success of any business. One effective way to achieve this is through strategic content writing. By crafting high-quality and persuasive product descriptions, blog posts, social media updates, and email marketing campaigns, businesses can engage their target audience and encourage them to take action. Well-written content not only educates and informs potential customers about products and services, but it also builds trust and confidence in the brand. As a result, businesses can attract and retain more customers, increase their sales, and improve their overall conversion rates. It is for this reason that investing in professional content writing is a smart move for any business looking to succeed in the competitive online marketplace.
5.
Mobile Users Love Videos
Mobile users have shown an increasing preference for video content in recent years. With the proliferation of smartphones and high-speed internet connections, users are consuming more video content than ever before. Video content is more engaging and interactive than text-based content and can convey emotions and ideas more effectively. Mobile users prefer videos that are short, informative, and visually appealing. Videos that are optimized for mobile devices and can be easily shared on social media platforms tend to generate more engagement and views. Brands and businesses can leverage this trend by creating high-quality video content that resonates with their target audience and enhances their brand image.
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How To Create A Solid Video Marketing Strategy
In today's digital age, video marketing has become an essential part of any successful marketing strategy. As the consumption of online video content continues to grow and attention spans become shorter, businesses must learn to effectively utilize video to engage their target audience and drive conversions.
1.
Know Your Audience
As a content creator or marketer, it is important to Know Your Audience. Knowing your audience allows you to tailor your message to effectively engage and resonate with them. You must understand their interests, values, behaviors, and demographics to create content that will speak to them.
By gathering data, conducting surveys, and analyzing social media insights, you can better understand your audience and what types of content they prefer. This knowledge allows you to create targeted messaging that will connect with your audience on a deeper level.
When you Know Your Audience, you can create content that drives engagement, builds brand loyalty, and ultimately drives conversions.
2.
Create Specific Goals
Creating specific goals is necessary to achieve success in any area of life. Specific goals help us define our objectives clearly and provide us with the direction we need to move forward. By setting specific goals, we can measure progress and stay motivated throughout the process. A well-defined goal helps us focus our efforts on what is important, which helps us avoid distractions and stay on track. It is crucial to ensure that our goals are achievable, measurable, and realistic. Setting specific goals is not only beneficial for personal growth but also in the workplace. Organizations that set specific goals tend to perform better and have higher employee satisfaction. Therefore, it is essential to create specific goals to achieve success in any endeavor.
3.
Make A Video Timeline
A video timeline is a powerful tool for creating a visual representation of the progression of a project or event. To make a video timeline, start by gathering all relevant video footage and organizing it chronologically. Next, select the most important moments and edit them into a cohesive story. Add text overlays, music, and other effects to enhance the viewing experience. A well-crafted video timeline can be used for a variety of purposes, from documenting a product launch to showcasing a company's history. With careful planning and attention to detail, a video timeline can be a valuable asset for any organization looking to communicate their message in a clear and engaging way.
4.
Keep A Reasonable Budget
It is essential to keep a reasonable budget to avoid financial constraints and ensure financial stability. A reasonable budget helps in planning and tracking expenses, which ultimately leads to achieving financial goals. It is important to analyze your income and expenses and prioritize your spending to ensure that you are not overspending or living beyond your means. By creating a budget, you can identify areas where you can cut back and save more money. Additionally, it can help you prepare for unexpected expenses and give you peace of mind knowing that you have control over your finances. Adopting a reasonable budget is a key step towards financial freedom and success.
5.
Measure Your Success
When it comes to achieving your goals, measuring your success is essential. This involves setting specific metrics to track your progress and evaluate your performance. By regularly assessing your progress, you can identify areas where you need to improve and make adjustments to your strategy accordingly. Additionally, measuring your success can help you stay motivated and focused on your objectives. It also provides a clear indication of whether your efforts are yielding the desired results. To effectively measure your success, establish clear and achievable goals, track your progress regularly, and leverage data to gain insights into your performance. By doing so, you can make data-driven decisions and optimize your performance for greater success.
6.
Create A Repeatable Process
Creating a repeatable process is a crucial aspect of achieving consistency and efficiency in any business or organization. It involves identifying the steps and procedures required to complete a task, documenting them, and ensuring they are followed consistently. A well-designed process helps reduce errors, increase productivity, and ultimately leads to better outcomes. To create a repeatable process, it is essential to involve all relevant stakeholders and to consider potential variations and contingencies.
Types of Marketing Videos
The demand for high-quality marketing videos is on the rise. However, with so many different types of marketing videos out there, it can be challenging to know which one to use for your business.
Explainer Videos
Explainer videos are a powerful tool in today's digital age to effectively communicate complex ideas and concepts to audiences. With the rise of social media and the internet, explainer videos have become an essential element in marketing and communication strategies. These videos are concise, engaging and can help businesses reach a wider audience. Explainer videos are particularly beneficial for startups and small businesses as they can quickly and easily explain their products or services to potential customers.
Product Videos
Product videos have become an essential marketing tool for businesses across various industries. These videos offer a unique opportunity to showcase the features and benefits of a product in an engaging and visually appealing manner. A well-crafted product video can effectively communicate the value proposition of a product and help customers make informed purchase decisions.
Educational or How-To Videos
Educational or How-To Videos have become increasingly popular in recent years as a means of learning and sharing knowledge. These types of videos are designed to teach viewers about a specific topic or skill, often with step-by-step instructions and visual aids. They are used in a variety of settings, including classrooms, online courses, and training programs. By utilizing these videos, educators can engage students and provide them with a more interactive and effective learning experience.
Testimonial Videos
Testimonial videos are an effective tool for showcasing the positive experiences of customers with a product or service. They offer a genuine and personal touch to traditional advertising methods, providing potential clients with real-life examples of the benefits of a product or service. These videos can be used on company websites, social media platforms, and during presentations to capture the attention of potential customers.
Expert Interviews
Expert interviews are a crucial tool for professionals seeking to gain insights on specific areas of expertise. These interviews allow individuals to tap into the knowledge of industry leaders and specialists, and gain valuable information that can be used to inform decisions and strategies. Conducting expert interviews involves identifying the right individuals to speak with, preparing questions that are tailored to their expertise, and conducting the interview in a professional manner that respects the interviewee's time and expertise.
How to Create Great Videos
Creating a great video is an art that requires a blend of creativity, technical skills and attention to detail. With the rise of video marketing, it has become imperative for businesses and individuals to produce high-quality video content that effectively communicates their message and captures the attention of their target audience. However, the process of creating great videos can be daunting, especially for those who are new to the craft.
Production Stage
The production stage is a crucial phase in any project's life cycle, as it involves the actual creation and assembly of the product. This stage follows the planning and design phase, where the concept and feasibility of the project are established. During production, the project team works tirelessly to ensure that the product meets the specifications and requirements outlined in the planning stage. This phase involves coordinating various resources, including raw materials, labor, and equipment, and managing timelines and budgets.
Brainstorm
Brainstorming is a powerful technique that enables individuals and teams to generate creative solutions to problems or challenges. It involves generating a range of ideas, often without judgment or evaluation, and then selecting and refining the best ideas. To facilitate effective brainstorming, it is important to establish clear goals, encourage openness and honesty, and ensure that all participants have an equal opportunity to contribute. Brainstorming can be used in a range of settings, from business strategy development to product design and marketing campaigns. It is a valuable tool for overcoming mental blocks and generating fresh perspectives, and can help organizations stay innovative and competitive.
Script Your Video
Script Your Video is a crucial step in the video production process that requires careful consideration and strategic planning. It involves crafting a well-written and organized script that effectively communicates the desired message to the target audience. A good script should capture the viewer's attention, convey the intended message clearly and concisely, and evoke an emotional response.
Prepare Studio
Prepare Studio is an innovative digital platform that offers a range of services to support businesses in their preparation for various events. The studio provides a comprehensive suite of tools and services that help clients with everything from designing and developing their presentations to rehearsing and delivering them. The platform is user-friendly and offers a smooth and efficient experience for clients. Its experienced team provides personalized support and guidance, ensuring that clients achieve their goals and deliver impactful presentations.
Get Talent Ready
Get Talent Ready is a highly innovative and comprehensive platform that aims to prepare professionals for success in their careers. It offers a wide range of tools and resources that help individuals develop their skills, build their network, and enhance their knowledge. With Get Talent Ready, professionals can access high-quality training programs, job placement services, and personalized coaching sessions, all designed to support their career growth.
Post-Production
Post-production is a critical stage in the filmmaking process that involves editing and refining the raw footage to create a final product. The process involves a range of activities, including color grading, sound design, visual effects, and final cut. The primary objective of post-production is to enhance the visual and audio elements of the film, ensuring the final product is of high quality and meets the creative vision of the director. Post-production requires a high level of technical expertise and meticulous attention to detail, as even the smallest errors can have a significant impact on the final product.
Video Effects
When discussing video effects, it is important to consider the intended impact on the viewer. Effective use of video effects can enhance a story or message, but overuse or inappropriate use may distract or detract from the intended meaning. It is important to understand the technical aspects of video effects, such as color correction, compositing, and motion graphics, in order to achieve the desired result.
Graphics
Graphics refer to visual representations used to communicate information or ideas effectively. A well-designed graphic can capture the viewer's attention and convey a message with clarity and impact. It is crucial to consider various factors such as color theory, typography, and composition when designing graphics. The use of appropriate tools and techniques can enhance the aesthetic appeal of graphics and make them visually appealing.
Sound
Sound is a fundamental aspect of our daily lives, and understanding its properties and characteristics is crucial for professionals in various fields. From music production to acoustic engineering, sound plays a critical role in shaping our environment and experiences. In order to discuss sound in a professional manner, it is essential to have a strong understanding of key concepts such as frequency, amplitude, and resonance. Furthermore, the impact of sound on human health and well-being, as well as environmental factors such as noise pollution, must also be considered.
Bonus Point: When discussing bonus points, it is important to consider both their benefits and potential drawbacks. Bonus points are often used as incentives for customers to engage with a product or service, but they can also lead to unintended consequences such as encouraging customers to make unnecessary purchases.
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How to Promote Marketing Videos
In today's digital age, videos have become one of the most effective ways to promote your business and engage with your audience. From product demos to brand storytelling, videos can convey your message in a compelling and interactive way. However, creating a great video is only half the battle. To get the most out of your marketing videos, you need to ensure that they are seen by your target audience. Promoting your videos is key to driving traffic, increasing brand awareness, and ultimately, achieving your marketing goals.
Video Hosting Platforms
Video hosting platforms are online services that allow users to upload, store, manage, and share video content. They provide a wide range of tools and features that enable content creators to create, publish, and monetize their video content.
Youtube
YouTube has facilitated social movements and political activism through its user-generated content. As such, it is crucial for individuals and organizations to understand the potential of YouTube as a tool for communication, storytelling, and marketing in the digital age.
The platform has enabled creators to produce and distribute content on a global scale, while also creating new opportunities for businesses to reach their target audiences.
Vimeo
Vimeo is a leading video sharing platform that provides a powerful and flexible platform for video creators, businesses, and organizations to share their content with the world. The platform boasts a range of features, including advanced privacy controls and analytics, that make it a great choice for sharing high-quality video content.
One of the key advantages of Vimeo is its focus on quality, which ensures that videos are presented in the best possible light.
Social Media Platforms
Social media platforms have undeniably become an integral part of our personal and professional lives. With the ever-increasing digitalization of the world, social media has emerged as a powerful tool that allows individuals and businesses to connect with their target audience on a global scale. From Facebook and Twitter to Instagram and LinkedIn, there are countless social media platforms available that cater to different types of users and their specific needs.
Facebook has become an integral part of our daily lives, with millions of people across the globe using the social media platform to connect with friends and family, share ideas, and stay informed. As a professional, it is important to understand the impact that Facebook can have on both personal and professional life.
Instagram is an incredibly popular social media platform that has become a staple in modern digital marketing. With over one billion active users globally, it provides businesses with a powerful and cost-effective way to reach a large and engaged audience. Instagram's visual nature allows brands to showcase their products and services in a creative and visually appealing way.
TikTok
TikTok has become a global sensation, with over one billion users worldwide. This social media platform has revolutionized the way people consume and create content, particularly among younger generations. TikTok's algorithm is designed to curate personalized feeds for each user, based on their interests and behavior.
Shoot Like A Pro!
To sum up, shooting like a pro involves a combination of technical skills, practice, and mindset. It's not just about having the right gear or being physically fit, but also about having the discipline, focus, and confidence to perform under pressure. Whether you're a beginner or an experienced shooter, there are always new techniques and strategies to learn and refine. So, keep practicing, stay curious, and have fun exploring the world of shooting. Who knows, you might just discover your hidden talent and become the next shooting star!